The MWC that I have found most interesting, seeing it from the perspective of mobile marketing and without claiming to be exhaustive or complete. Nokia and Microsoft return to the pitch A year ago I wrote in this blog about the alliance of Nokia and Microsoft as an phone number list of losers , since the former had not managed to enter the smartphone market with solvency nor the latter in the mobile market. After seeing the range of Lumia that Nokia has presented, I am going to give them a vote of confidence . They have not yet shown anything, but it is a platform that we must not phone number list monitoring. Throughout this year we can go from " my client wants an iPhone application " to "my client wants a Windows Phone application".
Of course, Android is the most widespread platform and will continue to be so, but you shouldn't get lost. Apps, apps and apps According to what was seen at the MWC, mobile applications are not the future, they are a very real present . In addition to having a phone number list dedicated exclusively to mobile applications, the rest of the pavilions had a multitude of stands with companies presenting phone number list their mobile proposals. Applications to access social networks, applications to phone number list the user experience when using the mobile keyboard, applications to help us stay in shape, payment applications or applications to make applications in five minutes. The days of the mobile as a device to send and receive calls are numbered.
What nowApp Planet - MWC2012we carry in our pocket is a terminal for access to leisure, personal and professional productivity and to be in constant contact, in real time and simultaneously with all our friends, clients, partners or simply acquaintances. Of course, when I phone number list about the presence of applications at the MWC, I also mean Webapps or Mobile Web . Depending on the objective, one or the other option may be more recommendable, but the difference will be less and less noticeable because both solutions will end up converging. Mobile advertising phone number list Within mobile marketing, it has been interesting to see how important ad networks have already positioned themselves for both mobile web and applications.